Asignment: The Professional Passionates foundation is initiating a rally for electrical cars in 2011 to generate awareness about possibilities of electrical cars in the business environment. They needed a trailer to tease people to join the rally and to make sponsors enthusiastic about the project.
Solution: Vintage looking clip inspired by the glory day’s of car rally.
Context: The film premiered at the “CleanDrinks Mobiliteit” event. The day after that it showed all night at the New Motion Plug ‘n Party at the Westergasfabriek in Amsterdam. After this film company’s like KLM and AKZO NOBEL joint as sponsors and participants.
Concept: Thalita van Ogtrop, Lieke Pijpers, Ben Heppener
Director/art director/ design: Ben Heppener
Text: Thalita van Ogtrop, Lieke Pijpers
Animation: Ben Heppener
Artwork: Ben Heppener, Hein van Dongen
Music: Run (Instrumental) by Gnarls Barkley and Battle Without Honor or Humanity by Tomoyasu Hotei
Music and soundmix: Ben Heppener and Gijs van Kloosteren @ Redhouse